Category Archives: Marketing

The Power of the Fair Trade Offer

Helping Agents Find the Real Estate Hand Raisers By Julie Escobar You know, a very long time ago, Floyd Wickman founded his company on a concept that “We Get by Giving.”  He was on the mark then, and that concept … Continue reading

Posted in Coaching, Communication, How to Get More Listings, Listing Tools, Marketing | Leave a comment

What to Say When Sellers Ask…

Will YOU Cut Your Commission? By Julie Escobar Oh boy.  Things are heating up out there and competition is getting pretty intense.  What we know is that nothing lasts—not the good times or the bad times.  But one thing that … Continue reading

Posted in Coaching, Communication, Listing Tools, Marketing, Pricing Your Listing Right | Leave a comment

3 Ways to Make Your Life (and Job) Easier

Don’t You LOVE Technology? by Julie Escobar Let’s face it, calendars are filling up fast as we head into the fall market.  So sometimes we can ALL use a little help getting things done faster, more efficiently and of course– … Continue reading

Posted in Coaching, Communication, Free Reports, InfoBox Flyers, Marketing, Marketing Your Listing, ProspectsPLUS.com, QR Codes, Success Strategies | Leave a comment

Five Ways to Stay Top of Mind in Your Real Estate Market

The Sum of Small Things by Julie Escobar The market is bustling again in a lot of areas and competition is kicking into high gear.  One big secret to success is to stay top-of-mind with your book of business.  And … Continue reading

Posted in Building Listing Inventory, Communication, Customer Service, Marketing, Marketing Your Listing, Postcard Marketing | Leave a comment

Send – Call – See…

A Formula For Success by Julie Escobar All right, I’ll admit it:  I’m a planner.  I know, I know.  How BORING – right?  But you know after years of hanging around speakers and trainers and industry experts – I do … Continue reading

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Three Ways to Connect Creatively

How to STAND OUT From Your Competition By Julie Escobar You’re rocking and rolling.  Making calls. Booking appointments.  Showing up to the office.  Plugging away. But you’re really not seeing an uptick in your brand.  Or your business.  So what … Continue reading

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What ELSE Are You Doing With Your Lists?

Three Ways to Leverage What You Already HAVE… by Julie Escobar You’re rocking along, enjoying the ease of your Ultimate Marketing Toolkit, postcards going out for you, flyers and lead generation tools at the ready right?  Could you be doing … Continue reading

Posted in Building Listing Inventory, Communication, Customer Service, Facebook Strategies for Agents, Free Reports, GettingListingsSold, Marketing, Marketing Your Listing, Postcard Marketing | 1 Comment